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Thursday, September 7 • 11:35am - 11:55am
Smarter Monetisation with Google Analytics for Firebase

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Learn how Google Analytics for Firebase and AdMob seamlessly work together to help you optimize and generate more revenue in your app. This session dives into how you can use Google Analytics for Firebase to understand how ads impact user experience, how different audiences interact with ads and spend on IAP, and how to think about LTV holistically, across all revenue streams.

avatar for Clifford Cohn

Clifford Cohn

AUNZ Apps Lead, Google
Clifford leads the AdMob team for Google in Australia and New Zealand, and he recently relocated to Sydney from Tokyo, where he called home for 6 years. In Japan, he was part of a global strategy team focused on Google's publisher monetisation products. Prior to Google, he was in... Read More →

Thursday September 7, 2017 11:35am - 11:55am NZST